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Quality Not as Important as Branding to Survival of Texas Wine Labels

Jun 24, 2009

Winemakers are better off spending their money on marketing than purchasing higher quality grapes, Texas Tech study shows.

tags: College of Human Sciences, News Releases, Rawls College of Business Administration, Research

Chemistry and Biochemistry Professor Receives National Institutes of Health Grant

Jun 19, 2009

Texas Tech professor receives grant from the National Institutes of Health.

tags: News Releases

Texas Tech to Help Raise Scholarship Money for Estacado High School Graduates

Jun 18, 2009

Texas Tech partners with the Jerry Gray foundation to bring scholarships to Estacado graduates.

tags: News Releases

Russ Bookbinder named Vice Chancellor and Chief Marketing Officer

Jun 17, 2009

tags: Administration, General, News Releases