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May 30, 2013
On Wall Street - To deal with information overload and process new information, people tend to create mental shortcuts, according to Deena Katz, associate professor in the Personal Financial Planning Division at Texas Tech University. When making decisions under uncertainty, these mental shortcuts, or heuristics, can sometimes take them down the wrong path.
tags: Texas Tech in the News
May 29, 2013
NOAA predicts very active season for Atlantic, below-normal in the Pacific.
tags: News Releases
May 29, 2013
AdvisorOne - To many veteran planners, the recommendations of scientists don’t always seem that useful. Even if an advisor knows that a recommended strategy is theoretically optimal, that doesn’t necessarily mean a client is going to follow it. The right recommendation may be one that recognizes both the theoretical optimum and the behavioral idiosyncrasies of the client. Financial planner and Texas Tech University Adjunct Professor Harold Evensky developed the so-called two bucket strategy to help client’s maintain a scientifically optimal investment portfolio through the use of a behavioral trick—narrow framing.
tags: Texas Tech in the News
May 29, 2013
Discovery News - Architect Joseph Bilello's experiments using the “tornado cannon” at Texas Tech University suggested that straw bales could be used to make tornado-resistant homes. The tornado cannon shoots 2x4's at up to 100 mph at structures to test their resilience to projectiles flung by a tornado. At that speed wood beats rock. The blazing-fast boards shoot though brick walls and straw bales alike.
tags: Texas Tech in the News