Texas Tech University

Texas Tech SBDC Hosting Conference for Promoting Online Expansion

George Watson

July 21, 2022

The conference will help businesses grow their client base through social media and increase their knowledge of operating an online business.

The Northwest Texas Small Business Development Center (SBDC) at Texas Tech University will host a one-day, in-person conference for businesses ready to grow their client base through social media and increase their knowledge of operating an online business. 

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“Sharpening Your Digital Edge: Business, Social Media & Cyber Conference” will be held Aug. 17 at 9 a.m. at the Willows Event Center, 6303 82nd Street, in Lubbock.

“The world of marketing and commerce is changing rapidly,” said Carla Holland, executive director of the Northwest Texas SBDC. “We want to create a conference to bring next-level training so area businesses can stay ahead of the curve without paying steep prices to do so.”

Speakers and presenters from around Texas and the U.S., including TikTok, will participate in the conference, bringing fresh ideas for the most significant impact on online and social media business strategy. The conference will provide attendees with new tactics, resources and best practices in eCommerce, marketing and online business protection. 

This conference is sponsored by Coronavirus Aid, Relief and Economic Security (CARES) Act and American Rescue Plan (ARPA) funds. Breakfast, lunch and snacks will be provided.

Registration is $65 per person, with an available early registration rate of $45 ending July 31. For more information or to purchase tickets, visit the conference website.