Texas Tech University

New York's Trump Reached Rural Voters by Talking Economic Pain


November 10, 2016

Bloomberg - Donald Trump, a product of New York City, was swept into the White House with a major assist from rural America.

Exit polling showed 17 percent of voters said they lived in a rural area. Seth McKee, an associate political-science professor at Texas Tech University in Lubbock who has studied rural voters, said Trump's focus on trade played a key role in winning over the demographic.

Read the story here.