Texas Tech University

Back-to-School Savings Guide

Family Circle

August 19, 2015

Family Circle - Deborah Fowler, a retail management professor at Texas Tech University, discusses how researching before you shop can help save money.

Do Your Research. As with any retail excursion, "if you don't go in with a plan, you're more likely to overspend," says Deborah Fowler, professor of retail management at Texas Tech University. For the best deal-spotting, she suggests browsing online first to get a sense of what prices various competitors are offering. If your state has tax-free shopping days, be sure to mark them on your calendar.

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