Farmers’ biggest issue may be consumer expectations in the future

Each time we walk into the supermarket we are confronted with an array of choices that would have been unthinkable 20 years ago. Way back when, the few ethnic foods that were available were consigned to an obscure location. Today there is a whole aisle or more dedicated to foods from many spots on the globe, with many of the products coming directly from food processors in those countries.

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Our global, cross-functional team is led by Dr. Mike Apley at Kansas State University and Dr. Guy Loneragan at Texas Tech University.

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