October 5, 2011
By Robert Giovannetti
Texas Tech University System and KTXT-TV Channel 5 officials announced the premiere of the station’s latest program “Inside Texas Tech,” which will be hosted by Chancellor Kent Hance.
The first episode of “Inside Texas Tech” will debut at 8 p.m. CST Thursday (Oct. 6) on Channel 5, and the program will showcase Texas Tech’s efforts to achieve Tier One status. Future programs will highlight various aspects of the Texas Tech University System and its component institutions.
“We have some great stories to tell at Texas Tech, and this show will allow us the opportunity to introduce some interesting things that people might not know about our universities,” Hance said. “Behind all of our successes are outstanding individuals who make it possible, and I look forward to bringing them forward to the Lubbock and Texas Tech communities.”
The new show is part of Channel 5’s vision for growth and efforts to air more local programming that features events and people from the Lubbock community.
“Channel 5 is working hard to offer top-quality programming to our local and regional viewers, and shows like ‘Inside Texas Tech’ with Chancellor Kent Hance are part of the station’s new direction,” said John Kirby, KTXT-TV Channel 5’s general manager. “We hope our smart, local and HD programs will interest new audiences and help build the new image of Channel 5.”
“Inside Texas Tech” will be co-hosted by Robert Giovannetti, director of communications at the Texas Tech University System, and help viewers stay connected and informed on the system’s important initiatives such as achieving Tier One status and reaching its $1 billion capital campaign goal.
New episodes of “Inside Texas Tech” will air the first Thursday of each month at 8 p.m. with re-runs airing the remaining three Thursdays of the month, also at 8 p.m.
KTXT-TV Channel 5’s digital signal reaches a population of approximately 330,000 in 13 counties; cable and satellite extend service area to a total of 21 counties. The station’s focus on arts, education, community outreach and diverse programming for both children and adults makes it a vital part of the community educating, entertaining and enlightening viewers of all ages.
CONTACT: Robert Giovannetti, director of communications, Texas Tech University System, (806) 742-0057 or firstname.lastname@example.org.