Texas Tech College of Mass Communications to Honor Former Lubbock Station Vice President

Written by Kelly Kleinsteuber

Bill deTournillon Jr., former vice president and general manager of Lubbock station KCBD-TV, will be inducted to the Texas Tech University Mass Communications Hall of Fame during a luncheon at noon, Friday (Feb. 29), at the Lubbock Country Club, 3416 Mesa Road.

DeTournillon Jr. worked at KCBD-TV from 1983 to 2003 and was appointed to vice president in 1986. During his time as vice president, the station’s market share doubled and received such honors as Texas "Station of the Year" from the Associated Press and the top rated newscast in Lubbock for 41 consecutive Nielsen rating periods.

"The Mass Communications Hall of Fame award is the highest recognition offered by the college. Mr. deTournillon has been a major influence on many of our students, our program and the community," Jerry Hudson, dean of the college, said.

The Hall of Fame recognizes both alumni and other individuals who have distinguished themselves in mass communications and specifically aided the college’s educational programs.

Reservations are due by Thursday (Feb. 28), to Jessica Robinson at jessica.robinson@ttu.edu or (806) 742-3385 ext. 221. Cost is $15 per plate or $80 per table of eight.

CONTACT: Melissa Wofford, college design specialist, melissa.wofford@ttu.edu or (806) 742-6500 ext.232.