Date: July 28, 2005
CONTACT: Sally Logue Post, sally.post@ttu.edu

LUBBOCK – Texas Tech University’s educational television station, KTXT-TV, the Public Broadcasting (PBS) affiliate for the South Plains, will conduct an on-air fundraising event August 6-14. Special programming will air on Channel 5 (Cox Cable Channel 4 in Lubbock). The theme of the fundraiser is “Be More, Watch and Support Your Public Television!”

Station officials have set a goal of $40,000 for the nine-day event. Funds raised during the event will go directly to the purchase and broadcast of quality television programming. KTXT-TV is now in its 43rd year of providing educational television to the people of the South Plains.

“Public television is a unique cultural and educational resource that can never be replaced by commercial television, either broadcast or cable,” said Tim Chambers, KTXT-TV’s development officer.

The August fundraiser will feature several music specials including, “Andre Rieu: The Flying Dutchman,” “Bruce Springsteen and the E Street Band: Live in NYC,” “On Eagles Wings,” featuring Scottish/Irish music and “Dean Martin’s Greatest Hits.”

In addition, an encore airing of “Preston Smith: The People’s Governor” will be presented along with “Texas Legacies,” a documentary film on the outdoor drama, “Texas,” produced by KACV, Amarillo.

Other music specials to be presented include, “Amici Forever,” “Blanco y Negro,” “Motown: The Early Years,” “David Bowie: Reality Tour,” “Barrage: Vagabond Tales” and “Helmut Lotti: From Russia with Love.”

Regular favorites such as “The Lawrence Welk Show,” “Mystery!” and “Antiques Roadshow, F.Y. I.,” will be a part of the special programming schedule.

The station will offer an assortment of thank you gifts throughout the fundraiser. Pledges can be sent via KTXT-TV’s Web site at www.ktxt.org.

For more information on KTXT-TV’s August 2005 fundraising event or to make a donation, call Chambers at (806) 742-2209.