J-School Deans on How Accreditation Helps, Hurts Programs

MediaShift - When Northwestern University’s Medill School of Journalism, Media, Integrated Marketing Communications said it would forgo reaccreditation by the Accrediting Council on Education in Journalism and Mass Communications, Dean Bradley Hamm told the Chicago Tribune on May 1 that the rules stifle curriculum innovation.

ACEJMC responded to Hamm's claims on its website: "The accreditation process is reviewed by the Council each year, with changes implemented regularly...in a fast-changing digital environment."

Who's right? Deans from communication schools across the country say accreditation can be both beneficial and limiting.

"It works for some programs and isn't as helpful for others," says David Perlmutter, Dean of the College of Media and Communication at Texas Tech University, a program not accredited by ACEJMC.

Before Texas Tech, Perlmutter served as the director of the School of Journalism and Mass Communications of the University of Iowa, one of 113 ACEJMC programs.

Read the story here.