Chris Cook will be the new managing director in addition to his current role.
Texas Tech University President M. Duane Nellis recently announced a change in leadership for Texas Tech Public Media/KTTZ after former director Robert Giovannetti accepted a position with Texas Tech Athletics as its new senior associate athletics director for external operations and strategic communications.
“Public broadcasting is an important part of the education of our children, in addition to providing programs relevant to all ages,” Nellis said. “I am confident in the direction KTTZ is headed and am excited about the future growth of the stations.”
Cook has worked in the Office of Communications & Marketing for five years following an 11-year career with Texas Tech Athletics. As managing director, he coordinates strategic public relations and media efforts for the president, provost and vice presidents and serves as the university's primary spokesman and emergency response team public information officer.
“Paul and Clint have been champions of public media for quite some time, and Texas Tech Public Media is fortunate to continue moving forward under their leadership,” Cook said. “I look forward to their guidance, thoughts and ideas as Texas Tech Public Media expands its reach across the region.”
Giovannetti served as the Texas Tech Public Media managing director for almost two years with more than 25 years' experience in electronic media. Receiving both his bachelor's and master's degrees from Texas Tech, he has been Texas Tech's play-by-play announcer for all athletics broadcasts on FOX Sports and the radio voice for Red Raider baseball.
Giovannetti began his new position with Texas Tech Athletics June 1.
“I'd like to thank Robert Giovannetti for his outstanding leadership and direction of KTTZ,” Nellis said. “He elevated the profile of KTTZ and saw the value in quality public broadcasting programs.”