Why do only half of Americans invest in stocks?

Deseret News - A recently published BankRate.com survey discovered roughly half of all working Americans and 75 percent of millennials do not own any stock or 401(k) plans.

"For adults under 30, only 26 percent of whom said they own stock, the consequences could be profound," wrote BankRate. "Young people who don't invest in equities early are set to have 'a lot less money later on,' says John Salter, associate professor of financial planning at Texas Tech University."

The important question is, why are Americans generally and young Americans specifically not investing their money?

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