More Than Music: University Unveils Revitalized iTunes U Platform

Educational podcasts and video tutorials now available on iTunes U.

Written by Scott Irlbeck

The enhanced site features new and familiar content covering a wide range of academic interests.

To better utilize the  explosion of user-generated Web content,  Texas Tech University is relaunching the Texas Tech on iTunes U platform ( The enhanced site features new and familiar content covering a wide range of academic interest.

The relaunch effort is a partnership between the Texas Tech Information Technology Division and the Research and Academic Communications team in the Offices of the Provost and Vice President for Research.

“We are using our partnership between Apple and Texas Tech as another outlet to provide information to our campus community,” said Sam Segran, Texas Tech associate vice president for Information Technology and chief information officer. “The newly designed site is a benefit for everyone on campus and will help to communicate the excellence of our research, scholarship and creative activity.”

Texas Tech Provost Bob Smith said the opportunities for learning through digital source materials are endless.

“The iTunes Store has partnered with hundreds of colleges, universities and affiliated units in the United States, Australia, Canada, New Zealand and countries throughout Europe to provide access to a host of educational materials, including entire sets of course materials posted to the iTunes U website by faculty members from around the world,” Smith said. “Many of the offerings are complete course lectures that can be downloaded for sequential viewing and study.”

Faculty and administrators from the College of Arts and Sciences, the College of Visual and Performing Arts, University Libraries and the Provost’s Office are among the initial contributors of multimedia content. Past commencement addresses and materials from the Vietnam Center and Archive are also available. More interest areas will be available soon.


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